

Pricing, promotion and personalization: Taking aviation growth to new heights
Harnessing insights from the retail industry, this white paper explores how the aviation sector can implement hyperpersonalization, dynamic pricing, and proactive promotions to overcome growth constraints and unlock new revenue opportunities. It provides a strategic roadmap for airlines to build customer loyalty and create tailored experiences that drive sustainable growth.

Composable commerce
Transform your digital shopfrontYour digital storefront should do more than sell seats. We help you design a modern, retail-grade user experience that boosts ancillary revenue and integrates seamlessly with merchandising and payment solutions.ÌýÌý
Ìý
Here’s how we empower you:
- Architected for analytics and personalizationÌý
- Multi-channel UX to enhance customer journeys - integrated with revenue management systems for optimized pricingÌýÌý
Ìý
With Composable Commerce, we bridge the gap between building and buying, allowing you to invest where it matters most—your customers' experience.ÌýWe demonstrated this by helping a major national airline reimagine their ticket purchase flow, a project that led to $10M/month in incremental revenue and four out of five check-ins happening digitally.

Holidays transformation
Deliver end-to-end travel solutionsThe modern airline business is about more than flights. Every time that your customers turn to third parties for accommodation, extras and destination services, you miss an opportunity for revenue and engagement. We ensure you're part of their entire travel adventure, turning touchpoints into opportunities.ÌýÌý
Ìý
We enable you to:ÌýÌý
Offer optimized, personalized holiday packagesÌýÌý
Integrate AI-driven features to boost conversionÌýÌý
Create a seamless ecosystem for booking and distributionÌýÌý
Ìý
Stand out with travel retail that’s as engaging as the destinations your customers are traveling to. For example, we empowered a major European airline to optimize holiday offerings, scaling distribution and onboarding to drive growth and customer satisfaction.

Customer data platform
Turn data into actionable insightsDisconnected customer data hinders personalization and decision-making. ÷ÈÓ°Ö±²¥ eliminates data silos with a Customer Data Platform (CDP) built for seamless integration, usability and value generation.Ìý
Ìý
Our disciplined approach includes:Ìý
Data-as-a-product strategy for structured, high-quality dataÌý
Fuzzy matching to link scattered customer insightsÌý
Real-time feedback loops for enhanced personalizationÌý
Ìý
The result? Early, meaningful insights that inform your strategies and drive customer-centric solutions. This was evident when we enabled a leading national airline to migrate to Google Cloud, streamlining data access and improving customer insights for scalable growth.

Loyalty modernization
Reimagine customer relationshipsTo maximize customer lifetime value, loyalty programs need to surpass the basic earn-and-burn model. We design loyalty strategies that foster deeper, emotional connections with your customers while safeguarding against challenges like fraud.
Ìý
With our solutions, you can:Ìý
Integrate advanced personalization for unique rewardsÌý
Simplify partner collaborations with top-tier APIsÌý
Establish engagement strategies to build exclusivity and loyaltyÌý
Ìý
Elevate customer satisfaction and drive repeat business with a loyalty program that goes beyond points. A great example of this is the loyalty app we redesigned for LATAM Airlines, which resulted in 9,856 new customers and 960 credit card applications within 12 days of launch.
More insights to discover
-
White paperYou can't buy data managementDownload now
-
ArticleHow mixed reality can help revolutionize aircraft maintenanceLearn more
-
PodcastProduct innovation: Charting your own course - with Air CanadaListen to the podcast
-
BlogModel Context Protocol: Unlocking the future of airline retailingRead now
-
ArticleData Mesh: Tackling five of the aviation industry’s biggest data challengesRead the article
-
E-BookUnlocking the future of aviationLearn more